Elvis loved crawfish.
In this brief excerpt from Louisiana Crawfish: A Succulent History of the Cajun Crustacean by Sam Irwin, Elvis (and rock ‘n roll) helped make the Breaux Bridge Crawfish Festival a resounding success.
Once Carl Simon’s two-year stint as Crawfish Festival Association president was over, he set his sights on maximizing profits for Simon’s Shopping Center, his family’s downtown business. Simon knew that many loved traditional Cajun French music, but the people who drank the most beer and ate the most crawfish were the frat boys and sorority girls and the children raised on rock ’n’ roll. They saw Elvis Presley’s electrifying performance of the song “Crawfish” in the movie King Creole. They had been molded by the rock music they heard and saw on American Bandstand. Local television stations had afternoon rock-hop TV shows that taught teenagers, including young Americanized Cajuns, how to rock and have fun. Along with Louisiana’s young legal drinking age of eighteen, the bandstand crowd in front of Simon’s was always larger than the group at Farmers & Merchants Bank.
So for your viewing pleasure, Crawfish Report is happy to present Elvis singing a great duet with Kitty White …the #1 hit of Crawfish Nation!